Shaping the future of identity

Design Motive create and implement a new, refreshed identity system for the Secure Identity Alliance establishing SIA as a leading authority.

SIA mockup 2.jpg

Discover the difference

Design Motive repositions long standing client Burgess to be more aligned with the new ultra net worth demographic, who are far more focused on experiences not just possession; accompanied by an altruistic outlook to the world around us.


Connecting with our community

Design Motive help a young entrepreneur to get up and running with a new business plan, brand identity and communication tools. A pro bono project that has made a real difference to the community and generated tangible momentum for the start-up.



Design Motive designs a dynamic, bright and approachable new identity system for ONZO, the UK's leading specialist in creating insights from energy data to capitalise on Smart Meter investment.



Communicating purpose, mindset and commercial ambition through video. Design Motive produce the annual Vitec Group plc CEO video to stakeholders.

Engineering GREAT the IMI Way

Design Motive design and produce the 2018 IMI plc Annual Report & Accounts acknowledging the completion of a 5 year strategic programme to strengthen and prepare the business for the next phase of growth.



Design Motive builds an elegant identity system for Ora, one of the world's leading lifestyle developers, implemented across a suite of applications including digital, print and environmental.

Egyptian billionaire Naguib Sawiris, launched the new brand at Dubai's Cityscape, declaring a target to build $2 billion dollars worth of new properties in the next five years.



Design Motive has developed the new brand positioning and supporting collateral for one of the largest real estate development projects in Cyprus. The new brand programme extended to 17 countries stimulating record sales, with 75% of phase one already sold.


IMI Ecosystem

Developed for the IMI annual report and conference, the IMI Ecosystem shows clearly where in the world around us IMI products play a part.


IMI Conference 2018

A powerful and inspiring forum which communicated a clear view on strategy

Following the successful format of last year’s inaugural 300 delegate conference, for the second year, Design Motive designed and staged the Group and divisional conferences at the Celtic Manor Resort. UK. 

The theme of the conference was Fixed. Focused. Ready for Growth. – chosen to align with the stage of the 5-year plan that IMI are in. 


This year the conference was extended to include a Best Practice Zone – a permanent exhibition space that displayed ‘pods’ from Group and all 3 divisions. A great way to share knowledge across the group in an interactive and engaging way.


Regenerate London to Africa Cycle Tour

A massive congratulations to the regenerate team for accomplishing their goal of cycling from London to Africa AND raising over £30,000 in the process. We are incredibly proud to support such a wonderful team and organisation. 1500 miles - well done guys! Find out about Regenerate’s incredible work & donate here


Design Motive designed the London Africa logo and kit.

IMI annual report delivered to great acclaim.

Design Motive have designed and produced the IMI plc annual report for the fifth year running. With an objective of ensuring strategy is presented consistently and clearly; navigation precise and intuitive; and positioning IMI's role in our world; the report ticks all the boxes.


New creative campaign for the Online Travel Agent segment goes live.

In today’s competitive online travel selling and buying environment, demonstrating value is everything. Design Motive were commissioned by Travelport to design and develop a new creative campaign for the Online Travel Agent segment, illustrating how their technology and expertise could maximise agent/traveller value every step of the way. Structured around four sprints globally, the campaign targeted key touch points of the agent/traveller relationship/journey through an integrated communication approach, with great success.



Design Motive has created a new modern corporate identity for the Vitec Group plc and its three divisions, in support of its re-focused strategic plan and recent expansion. 


Thousands of products at your fingertips

As part of our commitment to being a customer-centric business, IMI asked Design Motive to develop a new, multi-national, responsive website platform that was quick and easy for customers to find the right products, solutions and technical know-how for their needs. An ambitious new interface, useful product finder/comparator functionality and seamless delivery of their huge product range, has allowed IMI Hydronic Engineering to really standout in the market.

Launch website


EVS launch a new product brand strategy at IBC

Working closely with EVS, Design Motive have created a new product brand identity programme to launch the new IP enabled technology.